Bending Your Will to be a Freelance Success

August 31st, 2009 No comments »

I received an email recently from a freelance writer who was having trouble keeping “on track.”  The person lost their job last year and decided to “work from home.”  The person was seeking advice on how to make their writing career a success.   When I did have an opportunity to chat with the person, they told me that they were “really trying.”  But, they had trouble finding writing work, and when they did it was “not the type of writing they saw themselves doing.”

My first reaction to them was that they were not trying hard enough.  In my corporate career and also my freelance career, I hear people use the excuse “I’m really trying my best” to make up for delivering lackluster or downright poor performance.  My response to people who tell me about trying is a quote from Jedi Master Yoda:  “Do or do not, there is no try.”

If you say that you will “try” or that you “tried,” one of the possible outcomes you are ready to accept is failure.   Yes, successful people do fail from time to time, but that is never their intention.   They have egos that don’t quit and don’t accept failure as the outcome.  Those egos don’t have to be nursed.   By saying “try” you are bracing yourself for not succeeding.

Truly being successful requires more than blunting the impact to your ego, it involves what I will call “bending your will.”  In order to make your career as a successful freelancer work, you must bend your will.  That means that all your pistons should be firing and your focus must be laser sharp.

When you bend your will, you do a few things:

1.  You can accomplish anything. You will always keep on track.  You don’t let yourself have negative thoughts about your venture.  You keep inventing and reinventing yourself until you make it work.    Your goals become a reality.

2.   Others notice.  Have you ever seen someone who seems like they have it all together?  Do you think that is an accident?  The truth is that they may not have it all figured out, but they resonate with positive energy and purpose.

3.  You believe in yourself and so do others.  Positive energy is contagious.  If you believe in yourself, they you will believe that you are worth what you are billing.  You may take lesser priced work, because you need to eat, but ideally you will have the ability to work for more later on.

Okay, you are saying to me, “this is all well and good, but you don’t understand my obstacles or what I have going on in my life.”  You are right but honestly we all get dealt cards we don’t like or there are other priorities.  Bending your will could be applied there, too.  For example, family obligations come first, always!  But, are you willing to sacrifice an hour of sleep or TV watching time to be successful in your own business.

I have spent many late nights completing work that needed to be done.   The kids went to bed by 10 pm.  I have a pad and pencil to a local park at lunch to organize work, while I was working full-time and freelancing part-time.  I’ve edited work at my kids’ soccer games.  You find a way to make it happen.

There will always be places to find work.  You just need to bend you will to make it happen!

Happy Freelancing!

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New Grads: Freelancing is an option for you!

August 14th, 2009 1 comment »

gradThis economy has not been kind to many.  With the recession and unemployment reaching 10 percent, there are not many jobs out there.  Certainly, there will not be enough all those that graduated this past May.  When one in ten Americans are out of work, presumably with experience, the new grad might not stand a chance.  Or, worse still, they will get lost in a sea of resumes.

The solution for someone coming out of school who wants to get some experience under their belt is simple.  They should freelance.    Make your own job and a market for it.

Why should you do this?  Here are some reasons:

1.  You have in-demand skills.  Today’s graduates are more skilled and savvy to the Internet, social networking and computers in general than any previous batch of grads.    They just finished using these skills in college or just are familiar with what is in demand.   Those skills include:   writing, web page design, blogging, marketing, or even computer programming.

Some examples:  If you are looking for IT jobs for new grads, try marketing yourself as a software developer.  If you are looking for finance jobs for new grads, you could do bookkeeping, spreadsheet work, or billing.  Freelance writing  or blogging might be a way for a new grad to get a public relations job.

2.  You have low overhead expenses. The best time to start a business is when you don’t have lots of other expense.  You finished college and you moved home.  You probably don’t have a big rent expense or a mortgage.   If you cannot find a job, you will want to have something that has no or low cost for entry.  Do it now.

3.  You are already deadline driven.  For the past four (plus) years, you have worked with deadlines in terms of exam preparation and assignment/paper due dates.  You are in this mode.  If something is needed for Tuesday at the end of the day, you will have it there.

4.  You are results driven.  While it is nice to volunteer or learn language or whatever else conventional thinkers are saying you should do to ride out the recession, you should be focused on winning.  This isn’t grade school soccer where everyone gets a trophy for trying.  In the real world, you can plainly see that not everyone gets a job.

5.  It’s a great resume builder.  What do you think a recruiter that is looking at your resume wants to see?  Time spent “looking for” something to do or time spent “doing something” productive?  Trust me, hiring managers these days still want to see that you accomplished something, were industrious, and developed yourself by working.  Teaching English high in the Andes sounds noble, but marketing yourself, meeting customer needs and building a book of business will also trump volunteer or make work jobs.

6.  It pays you money! Face it. You spent a fortune getting an education.  The loans will come due.  Mom and Dad might have given you money, but you want your own.  Having your own money and paying your own way is part of being an adult.  Embrace it now and you will show your

7.  You can work anywhere, anytime.   With a laptop and a cell phone, which many have already, you are ready to set up shop.   You can market yourself, perform the work, and keep track of your books.  You can work from home or even the library.   Heck, go to the coffee shop in town that has free wi-fi.    Work can be done daytime or midnight.   As long as you deliver, does it matter?

In the end, there is a real compelling case to freelancing part-time or full-time as an alternative to getting a job for new graduates. It’s a lifestyle choice that might fit.    However, it might just be thing you need to do to hold you over until you find a job in the field that you want.

All it takes is some get-up-and-go as well as the desire to make it happen.    Freelancing opportunities can open the door to many of the best jobs for new college grads.   Freelancing could provide  good jobs for new high school grads going into college, if they are savvy.  Whatever you choose, freelancing allows you to be in control.

I’m thoroughly convinced that being a freelance whatever could be on the best jobs for new college grads.

Happy Freelancing!

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Get professional now!

July 14th, 2009 2 comments »

Part of the allure of being a freelancer was working in your shorts and flip-flops.  But, just because behind the scenes you have a casual demeanor, you cannot portray that outward to the world.  To your existing customers and your potential customers, you are a professional that not only rivals, but exceeds the skills and ability of that any agency could provide.

This translates into crafting and maintaining an impeccable demeanor.  Of course, this means that you may need to modify some of your behaviors.

Here are a few suggestions:professional 1

1.  Get a professional email address. Now, starting out, you can go low cost/free and get a Gmail or Yahoo address.  But, remember your email address must be something that is professional and separate from your personal email.  My suggestion is to try something that explains what you do simply.   For example, if you are a Cold Fusion developer, a suggestion would be CFdeveloper@no-email.com.  If you want to be ignored or not taken seriously, DeliciousDev4u@no-email.com might work for you.  Some folks won’t look, but others will.  Can you afford to lose potential business right now?

Later on, consider getting your own website and email domain.  This creates a crisper image.  (Same rules apply when you get a URL!)

2. Watch your grammar and spelling.  (Attention freelance writers, this means you!) If you are being paid to write for others, you might want to consider taking a moment to evaluate your own writing skills.   When I am hiring contract freelance writers for short term assignments or overflow work, I am consistently amazed at the lack of attention to detail.  If you cannot form a sentence, perhaps a freelance writing career is not for you.  I am recalling the words of many of my college professors that said, “We don’t teach the English language in this course, we use it.”

3. Communicate like a professional.  Along the same lines as communicating with the right spelling and grammar, it is my suggestion that you communicate as if you were writing a memo to a CEO.  Use crisp language that properly expresses your meaning.  Also, avoid unnecessary jargon and vernacular.  Don’t email a client the same way you communicate in a chat room.  LOLing and emoticons are cute, but not appropriate for business.

4. Manage your online presence. In this day of social networking, you should be using the tools of the trade to get business.  Using Linked-In, Myspace, Facebook, Twitter, etc are great ideas.  Just watch what you post.  Don’t let the site that you post political rants, religious thoughts, heavy metal music clips, and semi-clothed pictures of yourself be on the same site you use for getting customers.

5. Manage your offline appearance.  Have a good set of clothes at the ready for attending networking events.  Get professionally printed business cards.  Have samples of your work available.

Like anything else, if you dress for success and prepare for success, you will be successful ultimately.

Happy Freelancing!

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Job Site Review: GetaFreelancer.com

July 13th, 2009 No comments »

Once you made the choice to become a freelancer and run your own business, you will need to start finding prospects.  There are many sites out there to choose from.  One site I would recommend is GetAFreelancer.com.

This site gives you a wide range of skill sets and specialties.  From my own experience, I have made contact with new clients that have needs.  All they really need to do is be connected with a good freelancer that wants to accept their business.  I have told you in previous posts that occupational outlook for freelancers is great.

Sign-up is free.   Bidding on jobs is free as well.  Of course, as a free member you only get 15 bids per month.  So, be smart about using them.  If you want more, you can go “GOLD” membership which is currently at $12 per month and you can cap your fees.  The free members have a small portion that they pay when money is transacted.

You can get paid via PayPal or other methods, too.   That is important.  I have used several that cannot get their acts together on payment of freelancers.  This is unfortunate.  But, GetAFreelancer.com seems to do well on this.  No payment issues detected.

I hope this was helpful.  I find that freelancer jobs are out there.  Here you can fulfil the right niche.

Happy Freelancing!

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Unemployment grows – Don’t be a statistic!

July 2nd, 2009 No comments »

According to the new number, we just hit 9.5% unemployment in the United States.  That might be shocking to some, but for others it should be a wake-up call.  There is no reason to be a statistic.  It doesn’t pay well.

What does pay well, and gives you more control over your own lifestyle, is building a career as a freelancer, consultant, or whatever you want to call it.  The end result is you taking responsibility for yourself and your livelihood.

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Goal setting

July 1st, 2009 No comments »

One of the most important aspects of being a freelancer or working for yourself is being able to set goals for yourself.

One particular method that you might find helpful is the S.M.A.R.T. approach to goal setting.  Too often, we set goals for ourselves that are not S.M.A.R.T., which means that they are not Specific, Measurable, Attainable, Realistic, or Time-bound.

Specific:  Saying that you want to make money is like saying you want world peace.  It’s too big, too ethereal, and means different things to different people.  Being specific.  “I want to make $100,000 as a freelance writer” is a specific statement.

Measurable:  When you say that you want to “make $100,000 a year,” then you have a means to know if you have met your goals.  If you ended a full year making $75,000.  Then you can say that you attained 75% of your goal.  Not a bad thing.  If you ended the year at $125,000 then you made 125% of your goal.  This is helpful when reflecting what could be done differently next year.

Attainable:  Is making $100K a year attainable?  Are you doing it full time?  Is this a part time endeavor?   You need to make sure that you are not setting goals for yourself that you can never attain.  Whenever I coach someone, I tell them that it is better to aim high and miss the mark, rather than aim low and achieve it.   So, if you say $100K is a stretch, but still within reach if you work hard, then go for it!  Hitting 75-80% of your goal would be bringing in $75K-80K.  Not bad!!!

Realistic:  Only you can evaluate this one.  How realistic is it to make $100K doing freelance writing, if you have a full time job or have other responsibilities.  Perhaps you can think about doing the work part-time, but your goals would then need to reflect this.  You would think about making part-time income as a freelance writer.

Time-bound:  Goals that are not time-bound are slippery eels.  You can never get a hold on them.  You should set a goal that has a time in which it must be completed.   “I see myself and my family taking a 14 day European  vacation within the two years.”  This is a SMART goal.

So, take some time and reflect on what goals you have and how your can make them SMART.

Happy Freelancing

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Getting Started – a few thoughts

June 22nd, 2009 No comments »

Okay.  You have decided to become a freelancer.  You eschew the trappings of the corporate world for your kitchen table.  Now what?

Getting started for many people is the biggest barrier.   Oftentimes, there is a reluctance that they might make a mistake or perhaps even “waste time.”  This anxiety is normal when starting anything.  The secret to success will be to harness this nervous energy and make it work in your favor.

How do you do that?  Here are a few ideas:

1. Make lists.  The old saying is correct – nobody plans to fail, but they do fail to plan.  Organize yourself.  Remember, you are taking your livelihood into your own hands.  Its worth taking a few moments to jot down your thoughts.  Your mind is racing.  Capture them all.

2. Build your marketing. For some marketing themselves as a freelancer is about contacting your old connections.  For others, it making new ones.  Whatever you plan to do.  Plan it.  Do it.  You need to sell your services!  (this might include looking for some sites to market yourself – Take a look at our page on Freelancer Sites.)

3. Make your work area work for you.  When you get started, you will want to have a place to call “your work area.”  If  there are others in the house – family, roommates, etc. – make sure they respect this as your “place of business.”  If the kitchen table works for you, great!  But, if your kitchen is like mine, its Grand Central Station.  So, remember to set yourself in a place you can work, be creative, and thrive.

4.  Take on projects.  Okay.  In the beginning, you might have to take on projects that seem beneath your abilities.  The point is that you will be taking on projects.  Business coming in is better than no business coming in.  You can be picky later on.  GET GOING!!!

5. Get serious! The freelancer lifestyle may be include days at the beach or by the lake, but don’t think that this will be the norm.  Especially in the beginning, set aside at least an hour a day to build and manage your new freelancer practice.

Take it from a guy who has made mistakes and had to backtrack.  The first days are the hardest, but they will define your later success.

Happy Freelancing!

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Site being built…have patience

June 19th, 2009 No comments »

I am currently working to build out this site.  I envision it to be all about resources and places to build a thriving freelance practice.   I am trying to make sure that this doesn’t become a home for get rich quick schemes.  That would be a pity and a waste of many people’s time.

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Welcome to FreelancerLifestyle.com

June 15th, 2009 No comments »

The recent economy has left so many smart and talented people wondering how they are going to pay their bills.  The age of the corporate career and lifestyle is over.    If you were working in corporate, you realize that your efforts meant little.  If you are still there, then WAKE UP!

For years, many have left the corporate drudgery to find themselves happy, contented, and thriving in the world of freelance work.  Whatever your specialty, it is entirely possible to say “I want off this ride” to your employer and embrace what FREELANCERLIFESTYLE.com is all about!

Here we will explore ALTERNATIVES and OPTIONS to full-time, soul stealing and office politic ridden employment.

Explore!  Thrive!  Enjoy the Lifestyle!

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